Technology

Amazon v. Perplexity: who’s in control when an AI agent acts for you?

In India, where e-commerce, automated consumer services, and AI adoption are all expanding rapidly, the legal dispute between Amazon.com and Perplexity AI offers a useful, if also imperfect, template to think about platform governance and intermediary liability

· 10/4/2026, 10:31:31 AM· 2 min read
Amazon v. Perplexity: who’s in control when an AI agent acts for you?
In India, where e-commerce, automated consumer services, and AI adoption are all expanding rapidly, the legal dispute between Amazon.com and Perplexity AI offers a useful, if also imperfect, template to think about platform governance and intermediary liability
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